Corporate overview

Company

Founded in 1996 Immediacy released a precursor to its current content management system in that same year. Ahead of its time, it used an Internet Explorer browser (then at version 3), extensive client side scripting and embedded ActiveX controls to produce a sophisticated browser based web page creation wizard. It also provided sample templates and integrated uploading to a remote server.

 

Version 1 of a broader content management system was released in 1997, with local authorities as the first customers. Typically even in 1997 local government sites ran to hundreds of pages with a requirement for twenty or thirty editors and authors across a number of departments.

 

Now at version 6 the system provides industry strength scalable content management across the enterprise. Our ASP.NET solutions utilise an XML based content storage system, powerful WYSIWYG content editor, drag and drop document importing, comprehensive administrative control, and the facility for developers to write plug-ins to enhance both editing and server functionality.

 

Organisations who have Immediacy Content Management Systems include the BBC, JPMorganChase, Avis, Principality Building Society, British Transport Police, The British Council, National Express, The Hilton Group, phones 4U, Equal Opportunities Commission, Amicus Trade Union, British Gypsum, ElanIT, MerseyCare NHS Trust and numerous local authorities.

 

In June 2007, Immediacy was aquired by the Mediasurface Group. Immediacy continues to operate as a standalone buisness unit but with the added advantages of increased economies of scale, group wide knowledge transfer and worldwide reach.

 

Customers

 

The Immediacy Content Management System (CMS) is being used by a wide cross-section of organisations of different sizes and in a wide variety of markets from banking and insurance to retail and consulting. Customers of Immediacy include:
           
  • Avis UK, Europe
  • British Plaster Board (BPB)
  • British Council
  • British Transport Police
  • Budget Insurance
  • Camelot Group
  • JPMorganChase  
  • National Express
  • Pinsent Masons Solicitors
  • Royal College of General Practitioners
  • The BBC
  • University Hospital of North Staffordshire NHS Trust
 

Market

The Web is becoming an increasingly critical communication tool for organisations. The advent of broadband has increased pressure on organisations to use the Web as a communications tool to reach their key audiences on a daily basis.

Value

Immediacy focuses on designing solutions that reach three core propositions:
                                   
Inclusive – Accessibility is key to creating a shared responsibility and environment for keeping Web content up-to-date
 
Open Architecture – As compliance and regulatory requirements increase and technology changes rapidly Immediacy recognises the need to offer truly open, interoperable and integrated solutions
 
Live Sites – Websites need to be dynamic, constantly evolving entities that communicate on a daily basis with customers and partners. Immediacy believes that simple, easy CMS is the way to do this.

 

Products

Immediacy’s .NET CMS offers a range of features specifically designed to make web content creation and management easy for non-technical users, so that those within an organisation best qualified to create specific content can be delegated to in order to create, publish and update this richer, more informative content. Key features include:

 

Drag & Drop importing: allows users to drag and drop Word documents and Excel charts and spreadsheets onto the website.

 

Built-in table editor: allows user friendly and intuitive creation and editing of web-based tables.
 
Page versioning: Whenever a page is approved, the previous version of the page is archived along with a version number. Site administrators can view the list of archived pages, review the actual content and restore any version they choose.
 
Role & user-based security: The ability to password protect any part of the site is a standard feature in Immediacy. Password protecting a page or section is as simple as ticking a box. Built-in membership administration allows for an unlimited number of members with unique IDs.
 
Content scheduling: Content can be scheduled to be uploaded to a live site at a date and time of the user’s choosing.
 
Automatic email notification: When content approaches expiry the system automatically notifies the author and those in the workflow, by e-mail, that the page is about to expire.
 

Partners

Immediacy has an Implementation Partner programme to enable customers to best manage their investment in Web Content Management.  Implementation partners include:

 

  • Atkins
  • Auros 
  • Reading Room
  • Redweb
  • Fusion Workshop

 

Key Personnel

John Fennell, Operations Director
John Goode, Products and Services Director
Matthew Goode, Sales Director
 

Media Enquiries

Matthew Goode

Sales Director, Immediacy
Tel: + 44 (0)1202 250000