Search Engine Optimisation
Immediacy CMS Search Engine Optimisation: 1 day
Who Should Attend
Marketing Executives, Marketing Managers,
Marketing Directors. Designers & Template Builders, Senior
Editors.
Course Prerequisites
- An understanding of the web space and the
importance of Search, and Search Engines in locating web based
information.
- This course is a beginner’s guide to SEO and
is for anyone interested in increasing organic search results.
Aims and Objectives
By the end of this course attendees will
have:
- Been introduced to SEO concepts
- Seen demonstrations of tools that can show how your site is
performing in comparison to your competitors
- An understanding of the importance of identifying keywords and
key phrases that can underpin a longtail SEO strategy
- Identified keyword relevance and how to maximize them for
SEO
- See Whitehat versus Blackhat techniques – what you can do
without being black-marked
- Enhanced previous knowledge of creating content to increase
Search Engine relevance
- Learnt how to review your own website performance and be able
to plan your own SEO strategy.
This course is a beginner’s guide to SEO and
is for anyone interested in getting the most out of their public
website.
Download course overview
in PDF format
Training bookings
To reserve a place on a training course please call Immediacy
Training Services on:
+44 (0)1202 250000 or email training@immediacy.co.uk
(office hours are 08:30 - 17:30, Monday – Friday, excluding
public holidays).
Immediacy requires a company purchase order before we can
confirm your place on the course. Unless otherwise
stated courses are 1 day in duration (approximately 10:00
– 16:00).