Unified Solutions Strengthen Partnership with
Immediacy
Alterian further strengthened its Immediacy Training
Accreditation Programme with the announcement that Immediacy Gold
Partner, Unified Solutions has become the latest accredited
Immediacy Training Partner.
UK – 6th August 2008 – Alterian (LSE: ALN), Europe’s
leading content management solution author and a leading
international provider of integrated marketing platforms,
today announced the accreditation of Unified Solutions as the
latest Training Partner for its Immediacy web content management
suite. Unified Solutions is already an Immediacy Gold
Partner.
The Immediacy Training Accreditation Programme has been set up
to develop a network of training centres that deliver a consistent
standard of Immediacy training at a time and place that is
convenient to customers anywhere in the UK. Becoming an Immediacy
Training Centre is by invitation only. Invited Partner
organizations must send their trainers on exhaustive training
accreditation programmes where they are assessed both for their
Immediacy product knowledge and their training delivery skills.
Unified Solutions, based in Slough, will be operating courses
primarily in London and the South East but are also providing a
unique onsite training service which meets customer’s increasing
need for flexibility.
Tim Chalklen, Managing Director Unified Solutions comments:
“This is a further step in our continued drive to strengthen our
relationship with Immediacy and the wider Alterian group of
companies. We have worked with Immediacy for over 5 years and have
always ensured that our customers are fully trained to use the WCMS
to the full. We are delighted to have been offered the opportunity
to become one of a select group of accredited training
providers.”
Ends
About Alterian
Alterian (LSE: ALN) empowers marketers with an integrated
marketing software platform combining database, online and
operational marketing applications on a shared data infrastructure.
The Alterian Marketing Services Platform makes it practical and
cost effective for marketers to use actionable insight to execute
an integrated marketing strategy across online and offline
channels.
It is the unique integration of analytics, content and execution
through Alterian’s industry leading tools, such as the Dynamic
Messenger email platform, and the award winning Morello and
Immediacy Web Content Management solutions, which enables marketers
to drive a seamless, multi-channel customer experience.
Alterian’s analytically-led software is delivered to
approximately 1,000 marketing departments, across 26 countries, and
an international network of more than 100 business partners,
including marketing services providers, agencies and systems
integrators. Its partners, such asAccenture, Acxiom, Allant Group,
Cap Gemini, Carlson Marketing, Experian, Epsilon, InfoUSA,
LogicaCMG, Merkle, Ogilvy One and Euro RSCG Worldwide, deliver
Alterian software alongside their own domain and services expertise
to help market leaders such as Princess Cruises, General Motors,
Zurich, Astra Zeneca, HSBC, Limited Too, AEGON, Avis, Worldwide
Wrestling Entertainment, Dell, Amnesty International and Vodafone
integrate marketing processes and drive competitive
advantage. For more information about Alterian, products
within the Alterian Marketing Services Platform or our Partner
Network, please visit www.alterian.com.