Latest news

Jun 16
Bath Heritage embraces online to engage with tourists from across the globe
Alterian technology will power websites for five of the county’s top tourist attractions
Jun 10
Customer Engagement Agencies Shift Marketers from Analyzing the Past to Predicting the Future
Approach delivered by Alterian and Partners places customers at the center of all marketing activities
Jun 5
Alterian secures 73% Global revenue growth as demand for integrated marketing increases
UK firm signs more than 200 new customers and expands into new key markets
May 27
Achieving effective communication with individuals rather than mass marketing is the key issue for marketers today
Survey reveals businesses understand the need for Customer Engagement but are yet to achieve it
May 20
UK MSPs Standardise on Alterian to provide Advanced Marketing Solutions
The 2009 Forrester Wave of UK Database Marketing Service Providers identifies the leaders and strongest performers in the MSP market based on analytical and strategic capabilities, execution and customer service.
Apr 16
Alterian appoints Ivan Chalif as Director of Email Product Marketing
Chalif to help marketers improve email deliverability and increase relevance of marketing communications
Apr 7
Newspapers Turn To Analytics to Increase Revenue and Subscribership
Marketers at daily newspapers use analytical tools to segment successful target audiences, maximize customer loyalty and retention
Apr 6
Alterian and Merkle Partner to Bring Retail Marketers Back to Analytics
Alterian’s analytical platform aids Merkle’s end-to-end solution to leverage and operationalize retail data
Apr 2
Alterian Introduces Analytical Dashboard
New Offering Empowers Even Occasional Users with Access to Rapid, Insightful Reporting
Mar 17
UK High Street Banks Lag Behind in Website Accessibility and Performance
Sitemorse Index Ranks Best and Worst Websites from UK Financial and Legal Industry

RSS news feed |