Alterian annual survey finds that two thirds of marketing professionals are to invest in social media over the next 12 months
Leading Brazilian Service Provider Implements Alterian’s Marketing Technologies to Drive Effective Campaigns and Improve ROI for Customers
Alterian announces strategic partnership with RAPP Singapore
Alterian has been rated as a Strong Performer in The Forrester Wave™: Cross-Channel Campaign Management, Q4 2009 (December 2009).
Social media monitoring, customer engagement and analytics take centre stage in 2010
Social media monitoring tool SM2 upgrades to address growth rate of social media content
Leading Full-Service Marketing Firm Adopts New Social Media Technology SM2 to Enhance Clients' Marketing Strategies
Alterian reported that it is forging ahead and exhibiting strong growth in the Web Content Management market
Alterian announces the launch of the Social Media Marketing Council (SMMC) an independent committee designed to ensure the responsible use of social media and the resulting data by commercial organizations.
Leading Provider of Products and Toys for Children Extends Relationship with Donnelley Marketing to Deliver Alterian Solutions